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DTSTART;TZID=Europe/London:20210322T100000
DTEND;TZID=Europe/London:20210322T120000
DTSTAMP:20260417T080058
CREATED:20210310T171247Z
LAST-MODIFIED:20210310T171247Z
UID:473-1616407200-1616414400@hpti.co.uk
SUMMARY:How to Use Graphics to Boost your Social Media Exposure – CANVA
DESCRIPTION:Minal from Marketing by Minal is going to show you how to maximise this resource for the benefit of your business.\nHow to set up your brand assets.\nThe different types of templates you can use.\nHow to create a design from scratch\, using one of the fab templates.\nThe breadth of stock images\, videos and music available in Canva Pro to make your designs stand out.\nHow to download or share your finished work.\nHow to organise your work.\nAn overview of their content planner.
URL:https://hpti.co.uk/event/how-to-use-graphics-to-boost-your-social-media-exposure-canva/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2021/03/marketing-by-minal-logo-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200820T200000
DTEND;TZID=Europe/London:20200820T210000
DTSTAMP:20260417T080058
CREATED:20210310T154000Z
LAST-MODIFIED:20210310T154000Z
UID:442-1597953600-1597957200@hpti.co.uk
SUMMARY:Social Media Coaching – Deasha from Social Treats
DESCRIPTION:A fantastic opportunity to really learn to use social media and maximise your exposure. In this current climate it is so important businesses have a good social media presence. Not only can this increase your reach but it can inform your current customers what you are doing to keep them safe and ensure you business continues to grow even if footfall is down. It doesn’t matter if you’ve never tried social media before or have been using Facebook for years on this course you will all learn something that will benefit your business. \n4 X 1 hour small group sessions we will work through setting up your online presence and how to get the most out of it. During the sessions you will be given actionable steps to do for your business and to help you get more customers in your business. All sessions will be recorded so that you can refer back to them as you need and there will be a chance to ask any particular questions that you have at the end of each session. The sessions do build on each other so it is important that you commit to all 4 sessions and commit to putting the work into place between sessions. \n\nThe first session will cover setting up your Facebook page so that it is optimised for success. This will be industry specific and I will give you some guidance on best practice for your industry.\nThe second session will cover creating content for social media and how to batch it so that this is not a job you need to do daily or even weekly.\nThe third session will go into Instagram and Facebook stories\, this is a more hands on part of social media and we will go through how to handle this in your business and how to generate customers using this method.\nThe forth session will cover ads\, unfortunately you most likely need to pay to play in social media so we will go through the best types of ads to set up and what content you can share with your audience to engage them. This will be a great session for those that need to understand but will ultimately outsource the ad creation.\n\n4 Week Social Media Training Course. Training by Social Treats. \n\n30th July 8pm\n6th August 8pm\n13th August 8pm\n20th August 8pm
URL:https://hpti.co.uk/event/social-media-coaching-deasha-from-social-treats-4/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/social-treats-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200813T200000
DTEND;TZID=Europe/London:20200813T210000
DTSTAMP:20260417T080058
CREATED:20210310T153939Z
LAST-MODIFIED:20210310T153939Z
UID:440-1597348800-1597352400@hpti.co.uk
SUMMARY:Social Media Coaching – Deasha from Social Treats
DESCRIPTION:A fantastic opportunity to really learn to use social media and maximise your exposure. In this current climate it is so important businesses have a good social media presence. Not only can this increase your reach but it can inform your current customers what you are doing to keep them safe and ensure you business continues to grow even if footfall is down. It doesn’t matter if you’ve never tried social media before or have been using Facebook for years on this course you will all learn something that will benefit your business. \n4 X 1 hour small group sessions we will work through setting up your online presence and how to get the most out of it. During the sessions you will be given actionable steps to do for your business and to help you get more customers in your business. All sessions will be recorded so that you can refer back to them as you need and there will be a chance to ask any particular questions that you have at the end of each session. The sessions do build on each other so it is important that you commit to all 4 sessions and commit to putting the work into place between sessions. \n\nThe first session will cover setting up your Facebook page so that it is optimised for success. This will be industry specific and I will give you some guidance on best practice for your industry.\nThe second session will cover creating content for social media and how to batch it so that this is not a job you need to do daily or even weekly.\nThe third session will go into Instagram and Facebook stories\, this is a more hands on part of social media and we will go through how to handle this in your business and how to generate customers using this method.\nThe forth session will cover ads\, unfortunately you most likely need to pay to play in social media so we will go through the best types of ads to set up and what content you can share with your audience to engage them. This will be a great session for those that need to understand but will ultimately outsource the ad creation.\n\n4 Week Social Media Training Course. Training by Social Treats. \n\n30th July 8pm\n6th August 8pm\n13th August 8pm\n20th August 8pm
URL:https://hpti.co.uk/event/social-media-coaching-deasha-from-social-treats-3/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/social-treats-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200806T200000
DTEND;TZID=Europe/London:20200806T210000
DTSTAMP:20260417T080058
CREATED:20210310T153919Z
LAST-MODIFIED:20210310T153919Z
UID:438-1596744000-1596747600@hpti.co.uk
SUMMARY:Social Media Coaching – Deasha from Social Treats
DESCRIPTION:A fantastic opportunity to really learn to use social media and maximise your exposure. In this current climate it is so important businesses have a good social media presence. Not only can this increase your reach but it can inform your current customers what you are doing to keep them safe and ensure you business continues to grow even if footfall is down. It doesn’t matter if you’ve never tried social media before or have been using Facebook for years on this course you will all learn something that will benefit your business. \n4 X 1 hour small group sessions we will work through setting up your online presence and how to get the most out of it. During the sessions you will be given actionable steps to do for your business and to help you get more customers in your business. All sessions will be recorded so that you can refer back to them as you need and there will be a chance to ask any particular questions that you have at the end of each session. The sessions do build on each other so it is important that you commit to all 4 sessions and commit to putting the work into place between sessions. \n\nThe first session will cover setting up your Facebook page so that it is optimised for success. This will be industry specific and I will give you some guidance on best practice for your industry.\nThe second session will cover creating content for social media and how to batch it so that this is not a job you need to do daily or even weekly.\nThe third session will go into Instagram and Facebook stories\, this is a more hands on part of social media and we will go through how to handle this in your business and how to generate customers using this method.\nThe forth session will cover ads\, unfortunately you most likely need to pay to play in social media so we will go through the best types of ads to set up and what content you can share with your audience to engage them. This will be a great session for those that need to understand but will ultimately outsource the ad creation.\n\n4 Week Social Media Training Course. Training by Social Treats. \n\n30th July 8pm\n6th August 8pm\n13th August 8pm\n20th August 8pm
URL:https://hpti.co.uk/event/social-media-coaching-deasha-from-social-treats-2/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/social-treats-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200730T200000
DTEND;TZID=Europe/London:20200730T210000
DTSTAMP:20260417T080058
CREATED:20210310T153550Z
LAST-MODIFIED:20210310T153550Z
UID:436-1596139200-1596142800@hpti.co.uk
SUMMARY:Social Media Coaching – Deasha from Social Treats
DESCRIPTION:A fantastic opportunity to really learn to use social media and maximise your exposure. In this current climate it is so important businesses have a good social media presence. Not only can this increase your reach but it can inform your current customers what you are doing to keep them safe and ensure you business continues to grow even if footfall is down. It doesn’t matter if you’ve never tried social media before or have been using Facebook for years on this course you will all learn something that will benefit your business. \n4 X 1 hour small group sessions we will work through setting up your online presence and how to get the most out of it. During the sessions you will be given actionable steps to do for your business and to help you get more customers in your business. All sessions will be recorded so that you can refer back to them as you need and there will be a chance to ask any particular questions that you have at the end of each session. The sessions do build on each other so it is important that you commit to all 4 sessions and commit to putting the work into place between sessions. \n\nThe first session will cover setting up your Facebook page so that it is optimised for success. This will be industry specific and I will give you some guidance on best practice for your industry.\nThe second session will cover creating content for social media and how to batch it so that this is not a job you need to do daily or even weekly.\nThe third session will go into Instagram and Facebook stories\, this is a more hands on part of social media and we will go through how to handle this in your business and how to generate customers using this method.\nThe forth session will cover ads\, unfortunately you most likely need to pay to play in social media so we will go through the best types of ads to set up and what content you can share with your audience to engage them. This will be a great session for those that need to understand but will ultimately outsource the ad creation.\n\n4 Week Social Media Training Course. Training by Social Treats. \n\n30th July 8pm\n6th August 8pm\n13th August 8pm\n20th August 8pm
URL:https://hpti.co.uk/event/social-media-coaching-deasha-from-social-treats/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/social-treats-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200721T193000
DTEND;TZID=Europe/London:20200721T213000
DTSTAMP:20260417T080058
CREATED:20200709T120751Z
LAST-MODIFIED:20200709T120751Z
UID:368-1595359800-1595367000@hpti.co.uk
SUMMARY:Marketing Workshop: A Simple Recipe for Social Media Success.
DESCRIPTION:Join Minal for an overview of the main social media networks and how to choose the right one. During this 2 hour workshop you will learn which platform works best for you and create a social media social plan. You will also have ample opportunity to discuss with Minal how to get the most out of social media for your business.\nYou must have registered for this workshop to take part and a commitment to watch it live is required. Maximum of 10 attendees.
URL:https://hpti.co.uk/event/marketing-workshop-a-simple-recipe-for-social-media-success/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/marketing-by-minal-logo-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200715T180000
DTEND;TZID=Europe/London:20200715T200000
DTSTAMP:20260417T080058
CREATED:20200709T112331Z
LAST-MODIFIED:20200709T114916Z
UID:362-1594836000-1594843200@hpti.co.uk
SUMMARY:Cashflow & funding: How to manage your finances during the Covid crisis
DESCRIPTION:[vc_row][vc_column][vc_column_text] \n\nCashflow forecasting and scenario planning\nFinalising furlough calculations\nThe tax implications of grants and loans\nSources of additional capital and funding options\n\nYou will have the opportunity to ask Justin from Business Clan any questions you have on financing and cashflow.[/vc_column_text]Join Zoom MeetingJoin Zoom Meeting[vc_column_text]Meeting ID: 852 4880 7905\nPassword: 250166[/vc_column_text][/vc_column][/vc_row]
URL:https://hpti.co.uk/event/cashflow-funding-how-to-manage-your-finances-during-the-covid-crisis/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/horizontal-logo-with-tagline-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200702T100000
DTEND;TZID=Europe/London:20200702T120000
DTSTAMP:20260417T080058
CREATED:20200629T163346Z
LAST-MODIFIED:20200629T163833Z
UID:320-1593684000-1593691200@hpti.co.uk
SUMMARY:Marketing Workshop: Cracking the Code to Marketing.
DESCRIPTION:Join Minal of Marketing by Minal to understand how to crack the code to successful marketing. In this 2 hour workshop you will learn who your ideal customer is\, what you are trying to achieve and why people should buy from you. By the end of the session you will have a Marketing Success Plan. These are run in small groups of around 5 -10 people providing plenty of interaction and tailored to your needs. To attend further Marketing Workshops you will need to have attended this one. \nCracking the code to marketing success in 5 simple steps \nHave you ever thought that marketing your business is a puzzle that you’ll never fathom? Did someone tell you that you needed to try social media marketing or that you needed to have a website or that the one thing you really need is email marketing? You went and tried one or all these things and still you didn’t get any results. Sound familiar? \nWell\, what if we told that to be successful with your marketing\, you needed to crack a code first? Wait! It’s really not that hard. Once you’ve cracked this code\, then everything you do to market your business will work. \nJoin Minal Patel of Marketing by Minal to understand how to crack the code to successful marketing. In this workshop\, Minal will take you through\, and help you to complete\, the 5 steps that make a Marketing Success Plan. This is the foundation you need to build before you spend any time or money on marketing. \nThis will be an interactive session and at the end you will have a Marketing Success Plan which will help you understand the following: \n\nWho your ideal customer is\nWhat you are trying to achieve\nWhy people should buy from you\nWhere your potential customers can be found\nHow you can reach your potential customers\n\nThis workshop is for you if: \n\nYou’re not getting the results you want from your marketing\nYou’re not sure how to define your ideal customer\nYou don’t understand how to set marketing goals for your business\nYou find it hard to reach potential customers\n\nWhat you need to have with you: \n\nPens and paper\nA willingness to get it done!\n\nDon’t leave your marketing results to chance. Learn how you can crack the code to marketing success. \nWhat do previous attendees say? \n“Minal has a lovely charisma about her and delivers her sessions in such a relaxed atmosphere.” \n“Minal is very knowledgeable in her field when it comes to adopting new marketing growth tools.” \n“You opened more ideas on how to reach new customers.”
URL:https://hpti.co.uk/event/marketing-workshop-cracking-the-code-to-marketing-2/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/marketing-by-minal-logo-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200701T193000
DTEND;TZID=Europe/London:20200701T213000
DTSTAMP:20260417T080058
CREATED:20200629T163231Z
LAST-MODIFIED:20200629T163915Z
UID:318-1593631800-1593639000@hpti.co.uk
SUMMARY:Marketing Workshop: Cracking the Code to Marketing.
DESCRIPTION:Join Minal of Marketing by Minal to understand how to crack the code to successful marketing. In this 2 hour workshop you will learn who your ideal customer is\, what you are trying to achieve and why people should buy from you. By the end of the session you will have a Marketing Success Plan. These are run in small groups of around 5 -10 people providing plenty of interaction and tailored to your needs. To attend further Marketing Workshops you will need to have attended this one. \nCracking the code to marketing success in 5 simple steps \nHave you ever thought that marketing your business is a puzzle that you’ll never fathom? Did someone tell you that you needed to try social media marketing or that you needed to have a website or that the one thing you really need is email marketing? You went and tried one or all these things and still you didn’t get any results. Sound familiar? \nWell\, what if we told that to be successful with your marketing\, you needed to crack a code first? Wait! It’s really not that hard. Once you’ve cracked this code\, then everything you do to market your business will work. \nJoin Minal Patel of Marketing by Minal to understand how to crack the code to successful marketing. In this workshop\, Minal will take you through\, and help you to complete\, the 5 steps that make a Marketing Success Plan. This is the foundation you need to build before you spend any time or money on marketing. \nThis will be an interactive session and at the end you will have a Marketing Success Plan which will help you understand the following: \n\nWho your ideal customer is\nWhat you are trying to achieve\nWhy people should buy from you\nWhere your potential customers can be found\nHow you can reach your potential customers\n\nThis workshop is for you if: \n\nYou’re not getting the results you want from your marketing\nYou’re not sure how to define your ideal customer\nYou don’t understand how to set marketing goals for your business\nYou find it hard to reach potential customers\n\nWhat you need to have with you: \n\nPens and paper\nA willingness to get it done!\n\nDon’t leave your marketing results to chance. Learn how you can crack the code to marketing success. \nWhat do previous attendees say? \n“Minal has a lovely charisma about her and delivers her sessions in such a relaxed atmosphere.” \n“Minal is very knowledgeable in her field when it comes to adopting new marketing growth tools.” \n“You opened more ideas on how to reach new customers.”
URL:https://hpti.co.uk/event/marketing-workshop-cracking-the-code-to-marketing/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/marketing-by-minal-logo-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200630T100000
DTEND;TZID=Europe/London:20200630T110000
DTSTAMP:20260417T080058
CREATED:20200629T161533Z
LAST-MODIFIED:20200629T164041Z
UID:312-1593511200-1593514800@hpti.co.uk
SUMMARY:Covid 19 Health and Safety update Webinar: Pubs\, Restaurants and Hairdressers.
DESCRIPTION:Cate from Rhino Safety gives this essential webinar to all those looking to open on 4th July and those who have already opened. She will be covering the legal obligations\, suggestions for improving workplace safety\, and how to reassure employees who are reluctant or anxious about returning to work. It will be relevant to close contact services as well as all those who are already (or are about to be) allowed to open.
URL:https://hpti.co.uk/event/covid-19-health-and-safety-update-webinar-pubs-restaurants-and-hairdressers/
ATTACH;FMTTYPE=image/jpeg:https://hpti.co.uk/wp-content/uploads/2020/06/Rhino-Logo-sm.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200617T180000
DTEND;TZID=Europe/London:20200617T190000
DTSTAMP:20260417T080058
CREATED:20200617T120110Z
LAST-MODIFIED:20200617T121453Z
UID:295-1592416800-1592420400@hpti.co.uk
SUMMARY:Assessing and Managing Risk for the Return to Work
DESCRIPTION:The webinar will be hosted by Naomi Scoffham\, HR consultant at Business Clan \nThere is no ‘one size fits all’ plan for how you should assess\, control and minimise risk as you plan the re-opening of your work premises and safe return of your workforce. It depends on multiple factors\, not the least of which is the type of business you operate\, the physical environment and context in which business is conducted\, the nature of the work being carried out\, and the employees themselves. Government guidance will therefore need to be applied in the unique context of your organisation and your team\, with reasonable judgement\, and with reference to both initial and ongoing assessment of risk. \nIf you’re feeling a little daunted about how and where to start\, you’re not alone. Join our webinar to find out more\, ask any burning questions and share concerns with other Hitchin business owners.
URL:https://hpti.co.uk/event/assessing-and-managing-risk-for-the-return-to-work/
ATTACH;FMTTYPE=image/png:https://hpti.co.uk/wp-content/uploads/2020/06/horizontal-logo-with-tagline-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200608T103000
DTEND;TZID=Europe/London:20200608T230000
DTSTAMP:20260417T080058
CREATED:20200604T194342Z
LAST-MODIFIED:20200606T105300Z
UID:86-1591612200-1591657200@hpti.co.uk
SUMMARY:Launch of Support Programme for Independent Businesses in Hitchin
DESCRIPTION:The Hitchin Property Trust Ltd is excited to announce a £20 000 support package to provide local independent businesses with professional advice to help them manage and grow their business in these extraordinary times. It is open to all independents trading in Hitchin Town Centre and will provide sector specific advice to help business owners address the key challenges they face both now and in whatever the ‘new normal’ may be. The program is intended to run for several weeks and if successful it is hoped it can be extended with further monies allocated to it. \nThis Webinar will launch the initiative and you will hear from the companies who will be delivering the program and their views on the key challenges for small businesses in the current market. \nWe are very lucky to have Michelle Ovens MBE host the webinar and provide her views and perspectives on the current state of the small businesses sector. Michelle is founder of Small Business Britain\, the UK’s leading champion of small businesses; and Director at Small Business Saturday UK\, a grassroots not-for-profit campaign to support\, inspire and promote the UK’s 5.8 million small businesses. \nMichelle will be joined by a panel of 5 guest speakers:\n• Nicolle and Naomi from Business Clan\n• Catherine from Future Retail\n• Minal from Marketing by Minal\n• Deasha from Social Treats. \nAfter the webinar\, organiser Alexandra Roberton will be touch for your feedback and will provide details of the various sessions and coaching programs each of the speakers will be running and you will have the opportunity to select those you feel are most appropriate to your needs.
URL:https://hpti.co.uk/event/launch-of-support-programme-for-independent-businesses-in-hitchin/
ATTACH;FMTTYPE=image/jpeg:https://hpti.co.uk/wp-content/uploads/2020/06/7a611b4da660ba9dcee00a93a70cb7e4.jpeg
END:VEVENT
END:VCALENDAR