Independent businesses are the heart of Hitchin but are particularly at risk in these unprecedented times. We recognise this and want to give independents access to the advice and resources that nationals take for granted. This is an invaluable opportunity for small businesses to speak to specialist advisors and consultants in small collaborative groups and gain direct advice relevant to their specific business. This will be through a mixture of interactive webinars and coaching sessions covering a wide range of subjects from Cash Flow, HR, Business Development, Social Media and Marketing. The aim is to help businesses in the retail, leisure and hospitality adapt their business plans; think creatively about the opportunities the crisis has created; to retain their customer base and extend it through marketing and social media; make their staff and customers feel safe; and many other key issues.